Create three digital compositions, each combining two different Gestalt Principles of Design from the list below:
Proximity
Similarity
Continuity
Closure
Figure/Ground
Prägnanz
Each composition should demonstrate how the selected principles interact to affect form, structure, and visual perception.
Use what you’ve learned so far (e.g., layout, grids, colour theory, texture) along with the new Gestalt concepts and examples introduced in class to produce designs that are intentional, engaging, and format-aware.
Software
Adobe Illustrator (vector-based) – for general layout, shapes, and composition setup
Adobe Photoshop (pixel-based) – for textures, photomontage, or image-based enhancements
Activities
Complete the following activities in order. Ask your professor for help if needed.
[15–20 min] Sketching
You may sketch using a digital or physical notebook.
According to Wikipedia, a sketch is “a rapidly executed freehand drawing that is not usually intended as a finished work.”
Task:
Sketch three compositions (one per format), each combining two different Gestalt principles from the list above.
Explore how these principles interact visually to create structure and meaning.
Composition Formats (Choose one per sketch):
Graphic Design → Logo or Poster
UI Design → One-page website mockup or App intro + second screen
Photomontage → A photographic composition using collage and texture
Communication – ensure Gestalt principles support clarity and impact
Negative space and layering – enhance visual hierarchy
Viewer experience – guide the eye and create unity in complexity
Colour & contrast – use them to support perceptual grouping and focus
Ask the professor for feedback during sketching!
[15 min] Setup
Set up your documents in Adobe Illustrator and/or Photoshop based on the format of each composition.
You must follow the appropriate setup tutorial and use correct file naming conventions.
Post directly into Avenue to Learn (not as a file)
Each description must briefly explain the concept and identify the Gestalt principles used
Example:
“This composition explores urban isolation through the use of Figure/Ground and Continuity. The contrast between overlapping silhouettes and blurred cityscapes emphasizes the fragmented experience of city life.”
❗ Follow submission and naming instructions carefully to avoid losing points.